Robert Szopa is an AI architect, business systems developer, and creative thinker with a background in philosophy and cognitive science.
Business process automation solutions
Artificial intelligence solutions for business
Custom-built sites with modern tech stack
Reusable code snippets and utility functions
Pre-built UI components and templates
Complete website themes and solutions
Articles on business, tech, and growth
Courses and learning resources
Step-by-step guides and tutorials
Curated resources and services
Building in public with documented journey
Practical insights on AI, business systems, automation, and building intelligent infrastructure that actually works. No fluff, just what I've learned building real businesses.
Here's where I share what I'm learning about building intelligent businesses, systems design, and making AI work in the real world. Practical insights alongside the occasional philosophical deep dive.
Selected insights that provide key perspectives on business transformation
How to architect intelligent systems that grow with your business without proportional increases in headcount, cutting operational costs by 40-60%.
Read ArticleHow philosophical principles combined with technical implementation creates more resilient, adaptable business systems.
Read ArticleA framework for measuring complete return on investment from automation initiatives, beyond simple cost reduction.
Read ArticleOver the last 2 months, my startup (Marketing Examples) welcomed 31,000 first time visitors. 4,100 of these visitors subscribed to the email list. That’s an email opt-in of 12.9%. The industry average is 2%. What follows is a series of things I've observed whilst trying to build a website which maximises email subscribers: 1. BEING […]
People seem to think that search engine optimization and conversion rate optimization are two totally different disciplines. One gets traffic and the other one converts it. That's an overly simplistic way of seeing things. One only needs to consider the meta description. That's an obvious part of what is supposed to be search engine optimization […]
The biggest mistake I see website designers make is building company websites. If you want to increase conversions, don't build a company website. Build a customer website. How do you do that? 1. Find out as much information about who your customer's customers are. What matters most to them? What kind of people are they? […]
[vc_row][vc_column][vc_column_text]https://moz.com/learn/seo/local Local Search Hacks You Probably Haven’t Seen Before https://tidings.com/vault/local-ranking-2020.html https://www.brightlocal.com/learn/how-do-citations-help-local-seo/[/vc_column_text][/vc_column][/vc_row]
In a visually-driven digital world, images are more than just eye candy. Optimizing your website's images for search engines is a crucial, yet often overlooked, component of a robust digital strategy that drives traffic, enhances user experience, and boosts conversions.
A framework for SEO success with structured data https://www.brightlocal.com/webinars/how-to-optimize-website-maximize-traffic-convert-new-customers/ https://moz.com/learn/seo/on-site-seo https://moz.com/learn/seo/on-site
Should you keep the old data? Depends on how well the campaigns were run. If you inherited a mess where all the ads campaigns were bidding for irrelevant keywords then the data of that account is not of much use. However if the previous campains ran with some effectiveness then there is merit to keeping […]
A very important thing that lots of businesses fail to address properly is what to do with a former employees email and login credentials now that they are no longer being used? Emails will continue to be sent to this account from clients and prospects and any other correspondence but what about login credentials to […]
Stop reading about it and start building it. Let's talk about what AI and automation can actually do for your business.